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KRAFTON unveils Co-Playable Characters as next-gen AI gaming companions

Summary
KRAFTON introduces Co-Playable Character (CPC) technology with NVIDIA ACE at CES 2025
CPCs enable human-like interaction and cooperation beyond traditional NPCs
Technology planned for PUBG IP franchise and inZOI integration
"CES 2025 marks a significant milestone for KRAFTON as we work to unveil AI technology that will revolutionize the gaming industry" - CH Kim, CEO
01

Technology foundation

CPC powered by on-device Small Language Model (SLM) for gaming
Built using NVIDIA ACE technology framework
Enables AI companions to understand and respond to game situations naturally
Represents evolution from static NPCs to interactive AI partners
02

Strategic implementation

Rollout planned across KRAFTON's gaming portfolio including PUBG IP
inZOI life simulation game targeted for CPC integration
Focus on transforming user experience through AI-powered innovation
"KRAFTON is unlocking co-playable characters for new, unique experiences" - Keita Iida, VP Developer Relations at NVIDIA
03

Company AI capabilities

Deep Learning Division established in 2022
Core technologies span LM/NLP, 3D Vision & Animation, Voice Synthesis, Reinforcement Learning
Research validated through papers at NeurIPS, ICML, and ICLR conferences
Positions KRAFTON as AI-first game developer
04

Industry implications

Sets precedent for AI companion integration in live games
Potential competitive advantage in user engagement and retention
Opens new monetization opportunities through personalized AI experiences
May accelerate industry-wide adoption of conversational AI in gaming
Events
Companies
Games
Locations
South Korea

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