Pocket Worlds buys Hotel Hideaway, portfolio passes 80 million users
Summary
Pocket Worlds acquired Hotel Hideaway from Finnish studio Sulake, terms undisclosed.
Hotel Hideaway adds 32 million registered accounts and roughly 300,000 monthly active players.
The deal lifts Pocket Worlds' combined social-world portfolio past 80 million registered users.
It follows Pocket Worlds' recent purchase of AI UGC platform Infinite Canvas.
"What drew us in wasn't that it's an established game but that the Hotel Hideaway community has a real culture that has lasted."
01
User scale is the only disclosed metric
Hotel Hideaway is a 3D social world built by Sulake, launched in 2018.
Neither party disclosed price or deal terms.
The title holds more than 32 million registered accounts.
Only about 300,000 are monthly active, a roughly 0.9% active rate.
Pocket Worlds discloses registered-user totals, never revenue or valuation.
02
Bernstein bought community durability, not market position
"What drew us in wasn't that it's an established game but that the Hotel Hideaway community has a real culture that has lasted."
Pocket Worlds plans to apply its virtual-economy, creator and safety infrastructure to the title.
Players continue as usual, with transition details coming in the following weeks.
03
A dual-track roll-up strategy takes shape
Hotel Hideaway is Pocket Worlds' second acquisition in quick succession.
One track buys creator tooling via Infinite Canvas.
The other buys installed communities with large lapsed but loyal user bases.
Sulake previously passed from OrangeGames to Azerion around its Habbo Hotel brand.
What this means
For Investors & VC: Portfolio scale is the only public metric, so diligence must probe undisclosed revenue and ARPU.
For Publishers & Developers: Pocket Worlds is a live acquirer of aging social worlds with loyal but lapsed bases.
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