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CodeDev Group launches Full Spectrum Interactive to monetize co-dev bench talent

Summary
CodeDev Group launched Full Spectrum Interactive (FSI), a UK studio building small-to-AA original titles plus full co-dev projects.
FSI draws staff from CodeDev's Unreal Guys and Performance Guys divisions, flexing headcount per project without layoffs.
Leadership carries credits on Sea of Thieves, Fable 3, Fallout 76, Until Dawn 2, and Mafia 4.
"This low-risk environment frees us to put together exactly the right team for each project, without compromise."
— Rob Williams, CTO, Full Spectrum Interactive
01

Bench talent becomes a second revenue stream

Co-dev groups carry idle specialist engineers, designers, and technical artists between client contracts.
FSI activates that bench on proprietary IP when co-dev pipelines run light, converting fixed cost into upside.
The group can scale FSI teams up and back down without layoffs, since staff return to CodeDev divisions post-project.
This is a replicable template for any service vendor sitting on senior talent through client gaps.
02

Dual revenue architecture from day one

FSI is developing original prototypes AND pursuing external co-development partnerships in parallel, not sequentially.
Specialist resourcing flows from The Unreal Guys (engineering, design) and The Performance Guys (optimisation, technical art).
Small-to-AA scope caps delivery risk and avoids permanent over-hiring for any single title.
AAA leadership credits give FSI credibility to win co-dev contracts above the indie tier.

What this means

For Service Vendors: CodeDev's bench-to-studio conversion is a live template - internal IP stabilizes revenue without headcount risk.
For Publishers & Developers: FSI is a new co-dev counterparty at AA scope with AAA-credentialed leads available now.
Events
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Locations
United Kingdom

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