Paramount Games Studio targets Yellowstone licensing with selective "pillar by pillar" co-development model
Summary
Paramount Games Studio named Yellowstone, Landman, and Tulsa King as top licensing priorities.
Head of Creative Shawn Kittelsen rejected volume licensing in favor of partner-quality gating.
No deals, developers, or timelines are disclosed - the pipeline is in partner-selection phase.
"If we build pillar by pillar, find the right partners, and make the right games for the audience, I think we can achieve massive success."
01
Kittelsen frames IP stewardship as veto power over partners
Kittelsen positioned Paramount as a co-brand owner, not a passive licensor.
Fans who invest "time and money" in these franchises will disengage from opportunistic adaptations.
"If we start like, willy-nilly licensing everything that we can and just to check boxes and fill the coffers, people will get wise to it, and we won't actually see the success that we could."
Studios pursuing these deals should expect cultural-fit evaluation, not just capability checks.
02
Three named Sheridan properties form a coordinated franchise slate
Kittelsen explicitly named Yellowstone, Landman, and Tulsa King as priorities.
"All of the Yellowstone and Yellowstone-adjacent titles, Landman, Tulsa King, these are all priorities for us."
"Pillar by pillar" language signals sequential IP activation, not simultaneous licensing.
No genre, developer, or release window has been disclosed.
03
Ambition outpaces disclosed infrastructure
No signed deals, announced partners, or greenlit titles exist to validate the stewardship claim.
"Right partners" standard lacks disclosed criteria: no track-record thresholds or deal structures named.
Paramount's existing gaming portfolio is primarily mid-tier licensed titles like Star Trek and SpongeBob.
Open-world or narrative-adventure genre framing in coverage is editorial speculation, not Paramount disclosure.
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